The Salsa Twins Launch Kickstarter
The Salsa Twins of El Pinto are Launching a New Travel Adventure TV Series about New Mexican Food
For Release Jan 11, 2016
Twin brothers, John and Jim Thomas, are turning to the Internet to raise funds to launch a New Mexico based travel adventure TV show. The program, named Raw & Wild, rediscovers raw and wild indigenous foods growing across New Mexico. With funding as the first major obstacle to getting any TV program off the ground, they are embracing Kickstarter.com to help fund a small portion of the entire production costs necessary for the pilot.
The Kickstarter project can be found at: http://bit.ly/rawwildtv
In line with Kickstarter.com guidelines there are a set number of days to raise all the funds, or the project receives nothing. The Thomas' project has a 31 day fundraising window, from start to finish. If the allotted budget ($17,800 US) isn't raised before February 12th, all pledges are cancelled and the project will not be funded. This funding is a portion of the $50,000 budget necessary to bring the pilot to completion. The balance is being funded by the Thomas brothers.
The series, Raw & Wild, takes viewers across New Mexico exploring the unique natural beauty found across the diverse state from the 13,000 foot peaks of Taos to the depths of the Carlsbad Caverns. As the brothers travel New Mexico, they rediscover indigenous foods naturally growing throughout the region. There are people across the state who live off the land, and the show will have fun meeting these unique characters while teaching viewers simple ways to find raw food out your backdoor. Raw & Wild will showcase the beauty, the adventure, the people, and naturally healthy food of New Mexico.
When asked about why Kickstarter was appealing, John Thomas noted, "the ability to spread the word quickly online to a lot of people, and keep them updated on the status of the project is invaluable."
Jim Thomas explains his passion for establishing the new show, “My brother and I believe in clean and nutritious food. Food today is over processed, and we are going back to our roots, to locate raw and wild foods off the land, and turn them into nutritious meals that can be made in your home or served as a new entree meal at El Pinto Restaurant.”
Over the 53 year tradition of El Pinto, the restaurant has helped to put New Mexican cuisine on the map as it has prepared green chile based cuisine within the White House presidential kitchen and provided “take-out” direct to Air Force One on the tarmac in Albuquerque. In addition to serving presidents, cabinet secretaries and military generals, local residents continue to independently voted El Pinto Restaurant the Best New Mexican Restaurant for multiple years running as well as its patios as the Best in the City in the annual Albuquerque The Magazine readers poll.
About El Pinto Entertainment LLC:
Established in 2015, El Pinto Entertainment is the production company managing the made for TV docuseries, Raw & Wild. The show travels picturesque New Mexico as the hosts, the Salsa Twins, rediscover raw foods in the wild. The Twins, John and Jim Thomas, have grown up in the food business since age 4. Now they feel the social responsibility, in an age of over-processed and undernourishing food, to go back to the earth to rediscover raw foods and share that knowledge with the world.
About El Pinto Restaurant & Salsa Co:
Established 53 years ago, El Pinto is a quintessential icon for New Mexican cuisine. Conveniently located in the North Valley of Albuquerque just off I-25, the serene patios located under beautiful cottonwood trees provide an iconic experience. El Pinto is known nationally for its fire-roasted green chile and fresh flavorful salsa distributed across the nation in local grocery stores. The salsa and green chile factory is located on the same grounds as the restaurant. For an authentic taste of New Mexico, visit El Pinto for its fresh iconic food, traditional margaritas, and award winning chile. www.elpinto.com